“Who will I work with?”: A CPA’s story on client acquisition When I started my company The Green Abacus last January, I was faced with the question, “Who will I

Since co-starting LessEverything in 2007, I’ve written over 350 blog articles. I never thought I’d spend so much time writing as part of my job. Admittedly, I am not a great

In a previous article, I wrote about how we handle our content developmentfor the LessAccounting blog. That article talked about a rough draft article’s origin. We’re not going to cover where

I’ll start by saying content development and search engine optimization will not save your business if you have a shitty product or service. But they do have a small place

There is more software available for small businesses and freelancers than ever before, and it’s getting easier and cheaper to use. In an industry where time is money, how can

We’ve all driven past businesses with “Going out of Business” signs. Being that our businesses don’t have storefronts, what does a failing freelance career or failing tech business look like?

With LessAccounting, our goal is to take a website visitor and turn them into a long-term, 36+ month customer. That’s at least a three-year relationship with us. So how do

I’ve been running a small business for six years and I’ve finally settled on a simple way to answer these key questions: Are we making money? And if so, how